Branding, Advertising and Marketing Strategies
Custom Graphic Design and Promotions for Print, Internet and Special Events

Graphic Design for Print, Internet and Event Promotions

Click to contact Route 1 Design for additional details, a quote, or to initiate a design project.

Banner Ad Design
Production and Price Guidelines

Creating a banner ad that "clicks"!

Ad design for the Web is unique. Universal standards for effective design certainly apply, but there are specific online advantages and limitations that a skilled Web designer is aware of and incorporates into each Internet advertisement. Good design and message strategy for the Web take into account not only limited space and text legibility but also load time, animation and a clear call to action device to ensure the ad is quickly understood and generates the required "click through".

Route 1 Design produces competitively priced Web advertising - that works. All online ads are designed to meet IAB Ad Unit Guidelines. If you would like specific information regarding your Internet advertisement, use the Graphic Design Services Information Request Email to submit the details of your project.

Ad production prices for static and animated banner ads:

Individual Web Ad Production Rates*
(Static JPEGs and GIFs or Animated GIFs)

$75 per ad
120x60 Button, 120x90 Button, 120x240 Vertical Banner, 125x125 Square Button, 234x60 Half Banner, 468x60 Full Banner, 180x150 Rectangle
$100 per ad:
120x600 Skyscraper, 160x600 Wide Skyscraper, 300x250 Medium Rectangle, 240x400 Vertical Rectangle, 336x280 Large Rectangle
$125 per ad:
300x600 Half Page, 728x90 Leaderboard, 728x210 Large Leaderboard
$150 per ad:
250x250 Square Pop-Up, 720x300 Pop-Under (Static Only)

Multiple Web Ad Production Discount Rate
(Static JPEGs and GIFs or Animated GIFs only - Flash animation is priced per ad)

$50 per ad
Any size ad, when requesting 5 or more ads within the same month

All prices include design research, full color static or animated design, one client revision to art or text, and final Internet-ready file provided to Web developer/technician. Standard turnaround is two business days. Changing the size of a completed ad will incur an additional $25 charge. If during initial discussion it is determined that the design request is unusually complex, special pricing will be applied prior to initiating production.

*Flash Animations - add $100 to individual ad production rate.

These price guidelines may change without notification so please review them periodically.
Updated 02-11-2009

Route 1 Design
Graphic Design Resource for Businesses and Organizations
"Along US Route 1"
From Florida to Maine

Route 1 Design
for effective, professional logo design, stationery design, newspaper and magazine ad design, collateral design, website and banner advertising design, imprinted merchandise and special event design.

Graphic Art Services and Marketing Strategies for Print, Internet and Special Events
© 2012 Route 1 Design / Jeffrey Schipritt
All Rights Reserved.
The graphic design and copy examples within this website are the intellectual properties of Route 1 Design and of the clients who commissioned the original work. These examples include copyrighted material, trademarks, and registered trademarks of their respective owners.
www.route1design.com