Route 1 Design Graphic Arts Resource  
Graphic Arts Production and Price Guidelines
Choose Route 1 Design Graphic Arts Resource for Graphic Design and Illustration · Logo, Branding and Identity Design · Collateral Design · Conceptual Design and Mock-ups · Special Event Promotion · Greeting Cards and Invitations · Imprinted Merchandise Design · Magazine and Newspaper Advertisements · Internet Promotions · Illustration · Cartoons and Comics · Copywriting
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Start the creative process.

If you are considering an experienced graphic designer skilled in branding, advertising and event promotion design, please contact Route 1 Design for an explanation of the creative process, a discussion of your expectations, the results you can expect, and an estimate for the completion and cost of your project.

Route 1 Design offers quality graphic arts services to help you to communicate effectively as well as economically.

 
Home | About Route 1 Design | Production and Price Guidelines
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Branding Design Services:
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Logo Design

  • $350
    Logo research, full color concept design, one client revision, and final custom logo design files provided for print, imprint and the Internet
  • $600
    Logo research, two full color concept designs to choose from, two client revisions, and final custom logo design files provided for print, imprint and the Internet
  • $800
    Logo research, four full color concept designs to choose from, three client revisions, and final custom logo design files provided for print, imprint and the Internet
  • $100
    Web animation added to your logo for the Internet and supplied in GIF format
  • Original art (PSD or AI) is provided in PMS (Pantone Matching System) colors, converted to RGB (72 dpi) JPEG or GIF for online and CMYK (300 dpi) for print files (EPS, TIFF or PDF)
  • If during initial discussion it is determined that the design request is unusually complex, special pricing will be applied

Symbol and Icon Design

  • $250
    Design research, full color concept design, one client revision, and final symbol design files provided for print, imprint and the Internet
  • $400
    Design research, two full color concept designs to choose from, two client revisions, and final symbol design files provided for print, imprint and the Internet
  • $600
    Design research, four full color concept designs to choose from, three client revisions, and final symbol design files provided for print, imprint and the Internet
  • $100
    Web animation added to your symbol or mark for the Internet and supplied in GIF format
  • Original art (PSD or AI) is provided in PMS (Pantone Matching System) colors, converted to RGB (72 dpi) JPEG or GIF for online and CMYK (300 dpi) for print files (EPS, TIFF or PDF)
  • If during initial discussion it is determined that the design request is unusually complex, special pricing will be applied

Freelance Design and Consulting Services

  • $60 per hour
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Imprint Design Services:

Screen and Embroidery Art for Event Promotion, T-Shirts and Merchandise

  • $50-$100
    Digitally rendered vector conversion of existing artwork that requires updating or enhancing, includes digital files prepared in suitable format for screened printing or embroidery
  • $150
    Design research, two color concept design, one client revision, and final custom art file provided for imprint and embroidery
  • $250
    Design research, full color concept design, two client revisions, and final custom art files provided for imprint and embroidery
  • $400
    Design research, three full color concept designs to choose from, three client revisions, and final logo design files provided for print, imprint or embroidery, and the Internet
  • Original art (PSD or AI) is provided in PMS (Pantone Matching System) colors, converted to Illustrator 9 EPS or earlier as required for imprint and embroidery and RGB (72 dpi) JPEG or GIF for online. Print files, if applicable, are provided in CMYK (300 dpi) EPS, TIFF or PDF format
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Illustration Services:

Illustrations, Cartoons and Drawings

  • $150
    Art research, black and white or two color concept design, one client revision, and final custom art files provided for print or the Internet
  • $250
    Art research, one full color concept design, two client revisions, and final custom art files provided for print or the Internet
  • $400
    Art research, two full color concept designs to choose from, three client revisions, and final custom art files provided for print or the Internet
  • Original art (PSD or AI) is provided in Hi-Res (300 DPI) Black and White, PMS (Pantone Matching System), or CMYK files and, if applicable, Low-Res RGB files formatted for the Internet
  • If during initial discussion it is determined that the art request is unusually complex, special pricing will be applied
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Print Design Services:

Stationery and Business Card Design

  • $150-$300
    Design research, existing logo (supplied by client) modifications as required, one color or multi color conceptual design for business card, letterhead and envelope application, client revision, final art files provided for printer.
  • Original art (PSD or AI) is provided in Black and White or PMS (Pantone Matching System) colors, converted to CMYK (300 dpi) for print files (EPS, TIFF or PDF) as required

Print Ad Design

  • $100-$250
    One-color or black plus one-color ad design for newspapers and magazines.
  • Original art (PSD or AI) is provided in Black and White or PMS (Pantone Matching System) colors, converted to CMYK (150-300 dpi) for print files (EPS, TIFF or PDF) as required
  • $200-$350
    Full color ad design for newspapers and magazines.
  • $60 per hour
    If content is not provided by client, copywriting, editing, illustration and photography available
  • Original art (PSD or AI) is provided as CMYK (300 dpi) for print files (EPS, TIFF or PDF)

Collateral Design

  • Priced per request
    Design research, full color concept design, client revisions, and final design provided for print. Copywriting, editing, illustration, and photography available. Desktop publishing files are produced in InDesign and converted to print quality PDF's.
  • Original art (PSD or AI) is provided in PMS (Pantone Matching System) colors, converted to CMYK (300 dpi) for print files (EPS, TIFF or PDF) as required

Freelance Graphic Design, Illustration, Photography and Consulting Services

  • $60 per hour
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Internet Design Services:

Web Icons, Favicons, Illustrations and Animations

  • Priced per request
    Design research, full color conceptual art (JPEG proof), client revisions, and final custom art files provided for the Internet (GIF, JPEG or HTML)

Banner Advertisement Design

  • $100
    Design research, full color conceptual design (JPEG proof), one client revision, and final graphic design file (PSD) provided to Web developer/technician

Web Page/Landing Page Promotion

  • $350-$550
    One- to two-page Web promotion or landing page, full color concept design, one client revision, based on final text, sponsor logos and links, or any other required material supplied by client. Final HTML provided to designated Internet service provider or Web developer/technician.
  • $75
    Animated banner (when included with landing page promotion), design research, full color conceptual design (JPEG proof), one client revision, and final IAB (Interactive Advertising Bureau) standard animated banner ad design provided for the Internet (GIF or JPEG)
  • $60 per hour
    If content is not provided by client, copywriting, editing, illustration and photography available
Website Conceptual Design
  • $350
    Design research, full color conceptual design with navigation and site architecture (JPEG proof), all content provided by client, one client revision, and final graphic design file (PSD) provided to Web developer/technician
  • $550
    Design research, full color conceptual design with navigation and site architecture (JPEG proof), one client revision, site optimization for search engines, and final custom design for Home Page (index.html) provided to your Internet service provider, including 6 text and/or photo updates. If content is not provided by client, copywriting, editing, illustration and photography available for additional charge
  • $60 per hour
    Graphics, illustrations, animations, maps, charts, Photoshop touch-up or special effects, photography, website design optimization and search engine marketing consultation (1 hour minimum)
  • Pricing is based on the client providing all content. Any supplied text, art and photography files are the responsibility of the client and are assumed to be copyright and/or royalty free.
  • If during initial discussion it is determined that design elements are unusually complex, special pricing will be applied.
  • Route 1 Design can, if required, design and/or coordinate sponsor and advertiser banner ad placement and hyperlinks.
  • Route 1 Design does not provide Internet hosting, email or hosting set-up services. The Internet service provider can supply the necessary FTP information to upload and maintain Website files. Password restricted access to Web pages must be coordinated with the Internet service provider.

Search Engine Marketing Consultation

  • $60 per hour
    Marketing consultation and strategic research to ensure content and keyword use, page titles, head, subhead and meta tag use, site navigation, and overall website functionality are optimized for the Internet.
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Free Quote:
Email the details of your project. Route 1 Design will contact you promptly with a free, no obligation quote.
 
These price guidelines may change without notification so please review them periodically.
Updated 01/02/2022
 
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Consider Route 1 Design for ...
 
Graphic Design
and Illustration
 
Typography and
Ornamental Letters
Sample Illustration   Sample Typographic Art
 
View graphic design and illustrations portfolio
 
 
 
View typographic art and ornamental letters portfolio
 
 
Contact Route 1 Design for professional graphic arts services including custom, high-quality designs and illustrations for logos, branding, advertising, editorial and commentary, Internet promotions, greeting cards and invitations, special events and imprinted merchandise.
 
 
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© 2022 Route 1 Design / Jeffrey Schipritt. All Rights Reserved.
The art and copy within this website are the intellectual properties of Route 1 Design and of the clients who commissioned the original work. Samples presented herein include copyrighted material, trademarks, and registered trademarks of their respective owners.